WORK INFO Something
to Listen to~Dance to~Blaze to~Pray to~Feed to~Sleep to~Talk to~Grind to~Trip to~Breathe to~Help to~Hurt to~Scroll to~Roll to~Love to~Hate to~Learn Too~Plot to~Play to~Be to~Feel to~Sweat to~Dream to~Hide to~Live to~Die to~Go To
RIPPLE+ CAMPAIGN CONCEPT
2023
Art Direction / Graphic Design
A 360° marketing campaign for the limited-edition aroma ‘Soothe,’ blending honey, lemon, ginger, and chamomile. Inspired by new year resolutions and the warmth of its ingredients, the campaign evokes calmness and renewal with visuals of blooming flowers, offering a fresh alternative to typical winter marketing.